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how, auw, au-ana, ohweiwei-ooouh…: Eim Ick

Gibberish onomatopoetic title notwithstanding, Eim Ick is an artist who really makes an incredible amount of sense. He’s got his aesthetic cornered, and what a corner it is. Staunch enemy of the loudness war, Eim Ick (alternate moniker: CLOUDC) champions subtlety over brute force, layering glossy melodies over one another until they coalesce into a vivid sheen. If he’s got a trademark, it’s the ability to migrate away from the copy/paste syndrome that plagues most electronic composers: the looped vocals shuffle around a snappy, muted drumline, changing cadence two or three times before pulling us back into that glittering high-frequency trance.

Eim Ick: Painting Luft (stream only by request)

Christ, it’s like a tropical forest with sun shining through the canopy, exotic birds landing on your shoulder, and all that other magical shit. Over the course of two EPs (his self-titled EP under the CLOUDC moniker and his forthcoming Eim Ick EP), this man has not missed, and his style has not been matched. Highly recommended.

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  1. KURT


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